Content that fills the calendar. Content that moves the business.

I’m Christie Gambini, a Buffalo born and raised content strategist who will unify your brand messaging to create a seamless and meaningful experience for your audience. I have two boys under 5, so I can handle a fast-paced environment and a little chaos.

Christie Gambini smiling on the beach

Selected work

Company brand unification

ReviveHealth · Member Communications Content Specialist · 2026

Problem
The company was rebranding and needed to unify several acquired companies under one brand voice.
What I did
Reviewed and rewrote 50+ marketing and communications assets to match Revive’s new voice, and built the company-wide style guide for internal and external content.
Result
Seamless branded content across channels, internal and external, strengthening the Revive brand.

Automated email campaign

Connex Intl · Content Marketing Specialist · 2025

Goal
Generate new qualified leads for Sales to add to the pipeline.
What I did
To support Sales, I strategically crafted and launched an automated email campaign to warm leads promoting our Web Virtual Event services.
Result
55 MQLs, with a 40% conversion rate of booked meetings with Sales.

New credit card offerings and benefits

Space Coast Credit Union · Marketing Specialist · 2021

Goal
Launch a new suite of credit cards with updated benefits, and migrate members to them.
What I did
Worked with the C-suite, a marketing agency, and Visa to design the new cards, plan and launch member communications, and promote the cards.
Result
137% increase in applications in the first month, plus a 40% adoption rate for the companion security app.

Writing

More than Medication: A Holistic Approach to Weight Health

ReviveHealth · Article

Why weight health takes more than a GLP-1 prescription, and how daily support, drug-free options, and behavior science fit around the whole person.

Read the article

Coping with suicide loss

ReviveHealth · Mental health resource

A two-page guide for Suicide Prevention Awareness Month that helps readers recognize grief symptoms, take practical next steps, and find support.

View the resource

Revive Insider: October 2026

ReviveHealth · Monthly newsletter

A monthly briefing for several marketing segments on new launches, benefit updates, and company updates.

View the newsletter

5 Investor Relations Meeting Mistakes You Should Avoid

Connex Intl · Article

Five common slip-ups on virtual earnings calls, from missing disclosures to starting at the top of the hour, and how to avoid each one.

Read the article

How I work

  1. Listen and audit

    Interview stakeholders, review what exists, and find what’s working before changing anything.

  2. Define the audience and goals

    Agree on who the content is for and what it should achieve, in measurable terms.

  3. Build the plan

    Strategize a content calendar that aligns with company goals and that the team can actually run.

  4. Measure and adjust

    Track the metrics tied to the goals, then cut, fix, or double down.

Skills and tools

I support Sales by bringing in new leads through inbound marketing: automated email campaigns that warm prospects, SEO and website optimization that draw them in, and proposals and pitch decks that help close. I strategize all of that content around one brand voice, so every email, page, and deck feels consistent.

  • Content strategy
  • Inbound marketing and lead generation
  • Brand voice and messaging
  • Editorial planning
  • Email marketing
  • SEO
  • Copywriting and editing
  • Case studies and white papers
  • Marketing analytics
  • Cross-functional collaboration

Tools

  • WordPress
  • HubSpot
  • Semrush
  • Google Analytics
  • Yoast
  • Asana
  • Canva
  • Adobe InDesign

Let’s talk

I’m looking for my next role as Content Strategist or Marketing Specialist.

716-930-8298 · LinkedIn

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ReviveHealth · Article

More than Medication: A Holistic Approach to Weight Health

In the past couple of years, glucagon-like peptide-1 medications (GLP-1s) have surged in availability and popularity – but weight health involves so much more, and your health is more than the number on the scale.

What is Weight Health?

Weight health is a holistic approach focusing on weight management, metabolic fitness, and healthier daily habits. For some, their tailored solution includes GLP-1s, but that isn’t the whole picture.

Revive sees it differently. While medications can be a valuable tool, we know everyone deserves a personalized plan to fit their unique needs and goals. And it’s not just about losing weight, but feeling your best, too.

Weight health is making healthier choices so you can race your kids to the car or help them move to college. It’s training to feel lighter on the golf course or even make it up the stairs without getting out of breath. Weight health means investing in a longer, healthier life so you not only look your best, but feel your best.

GLP-1s may be a piece of the puzzle, but with the right mindset and holistic approach, you can build a long-lasting healthy lifestyle.

The real work happens between visits

Most health programs only show up during appointments. Revive’s Weight Health program shows up every day.

Think about it this way: a coaching visit might happen once every couple of weeks. That leaves about 13 days in between where nothing is supposed to happen — except that’s exactly where habits are made. So that’s where our program lives too.

On any given day, members can open the portal and find:

Offered by FitOn PRO, these features live right inside the portal members already use — on their phone, on the web, or on their TV. No extra app. No extra login.

The coaching schedule is tailored to your needs. For example, visits can happen every two weeks at first, then move to monthly, then to every six weeks. The goal isn’t to check a box — it’s to build momentum, then taper support as habits take hold, instead of cutting people off once they’ve made progress.

The visit sets the direction. The days in between are where you build your healthy habits.

Real options, not just a yes-or-no on medication

Many programs offer members just one path: qualify for a GLP-1 medication, or you’re left with generic advice and little support. Revive built out the middle ground, so GLP-1s are one strong option among several choices.

One example is Epitomee®. It’s an FDA-cleared, prescription-only capsule that’s completely drug-free — no hormones, no stimulants, and it never enters the bloodstream. It works by helping members feel full sooner, which makes portion control easier. It’s a strong option for members who don’t qualify for GLP-1 therapy, aren’t a fit for it medically, want help avoiding weight regain, or prefer a drug-free option as part of their plan.

One important note: Epitomee is FDA-cleared, not FDA-approved. That distinction matters, since “cleared” and “approved” mean different things at the FDA, and Epitomee falls under the device category. It’s also a formulary option that’s unique to our Weight Health program.

That’s the bigger idea here: members can access coaching alone, a drug-free option like Epitomee, or FDA-approved medications, including GLP-1s, backed by physician supervision and a structured plan for every stage of treatment. Every member gets a plan sized to their actual situation.

One program, built around the whole person

Weight Health doesn’t live in its own separate app. It sits inside the same portal as primary care, mental health support, physical therapy, and pharmacy. That means a member’s coach can see their broader health picture. There’s no starting over, and no seventh app to download.

That same flexibility shows up for everyone using the program:

For members, the plan adjusts to fit the person — their health history, their goals, their schedule, and their food preferences. Someone training for a 10K, someone managing their blood sugar, and someone focused on weight loss all walk through the same front door, but they don’t get the same plan.

For employers, Revive owns the entire ecosystem, which means Weight Health can be shaped around the workforce. It can be bundled with other services, like mental health support or physical therapy, to build one coordinated health story instead of several disconnected ones. And it works no matter where an employer lands on covering GLP-1 medications. Instead of stitching together separate vendors, employers get one partner, one portal, and one set of results to look at.

Backed by real behavior science

Revive’s coaching isn’t built on guesswork. It’s grounded in four well-established frameworks for behavior change: COM-B, Self-Determination Theory, Identity-Based Motivation, and Habit Formation.

And the coaches themselves are real people with real backgrounds in nursing, pharmacy, counseling, fitness, and behavior change.

This is also why the daily resources matter so much. They’re not content for the sake of having content. Research shows that building a lasting habit takes about two months of repetition, and that’s exactly the timeline this program is designed around.

The results speak for themselves

Among members who complete six or more coaching visits, 62% lose 5% or more of their body weight, and 36% lose 10% or more. That 5% mark is the point where doctors typically start seeing real improvement in blood pressure, blood sugar, and heart health risk.

Prevention is the real win

A program that shows up every day, for every kind of person, before a health problem even starts — that’s not a line item on a benefits sheet. That’s a prevention strategy. And the healthcare costs that never happen are always the cheapest ones.

A holistic approach to weight health looks at your whole picture of health, and with Revive, we give you the tools to look and feel your very best.

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Connex Intl · Article

5 Investor Relations Meeting Mistakes You Should Avoid

A virtual investor relations (IR) meeting brings together a company and its existing or potential investors, shareholders, analysts, and other stakeholders. During the virtual event, companies provide financial and operational updates, address investor concerns, and foster open communication with their investors. Earnings seasons can be a company’s time to shine. Therefore, with high-stakes IR meetings, you want the call to run smoothly. To ensure your message is delivered seamlessly, here are 5 investor relations meeting mistakes you should avoid.

1. Not Including Appropriate Disclosures

When hosting virtual earnings calls, providing appropriate disclosures is crucial to ensure compliance with regulatory requirements. Failure to disclose relevant information can lead to legal consequences and damage the trust you’ve built with your investors.

PRO TIP: Take the time to review and include all necessary disclaimers, legal notices, and forward-looking statements before your virtual call and send them along to your Connex virtual meeting team to help keep you accountable.

2. Misspeaking Important Financial Details

Accuracy is paramount when discussing financial details during earnings calls. Mistakenly providing incorrect figures or misrepresenting data can erode investor confidence and credibility. Prioritize meticulous preparation, double-check all financial information, and have supporting documents readily available to reference during your virtual presentations.

PRO TIP: Record a playback with Connex. What’s a playback? It’s a prerecorded call you can broadcast during your live earnings call. You can send your playback to your compliance team before the call to confirm its accuracy before your live earnings event.

3. Lack of Communication with Virtual Meeting Team

A successful IR virtual meeting requires coordination between you and your virtual meeting team. Failing to communicate effectively can lead to technical glitches, misalignment in messaging, and a disjointed experience for attendees. Establish clear lines of communication with your team, conduct a dry run, and ensure everyone understands their roles and responsibilities. Regularly check in with the virtual meeting team to address any potential issues promptly.

PRO TIP: When you work with Connex, you’ll have access to our virtual meeting solution platforms for easy and accessible communication with our virtual meeting experts.

4. Starting the Meeting at the Top of the Hour

Punctuality is valued in business, but starting your virtual earnings call at the top of the hour may create logistical challenges for participants. Many attendees may have back-to-back meetings or overlapping commitments, making joining on time difficult.

PRO TIP: Start your virtual earnings call at a quarter past the hour to allow attendees time to transition from their previous engagements.

5. Not Using Separate Meeting Rooms

It’s not uncommon for earnings calls to include participants you want to participate in the Q&A session and those you’d prefer to have listen-only access. Not using separate virtual meeting rooms limits the ability to control the success of your Q&A session.

PRO TIP: With Connex, we can work with you to establish listen-only rooms for participants, specifically those you wish to interact with during a Q&A.

EVEN BIGGER PRO TIP: When you work with us, we can help you prioritize your Q&A session by setting a preferred order of participant questions. It’s your earnings call—we’ll ensure it flows as you wish.

Virtual meetings have become an indispensable tool in the investor relations landscape. By avoiding these common mistakes—neglecting technical preparedness, poor engagement and interaction, and lack of preparation and clarity—you can elevate your virtual meetings and cultivate stronger relationships with your investors. Team up with Connex and we’ll help you host a flawless IR call this earnings season.

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ReviveHealth · Mental health resource

Coping with suicide loss

A two-page resource for Suicide Prevention Awareness Month. It names the physical, psychological, and behavioral symptoms of grief after a suicide loss, offers practical steps for the days and months ahead, and points readers to crisis and support services.

Page 1 of the Coping with suicide loss resource: an introduction to grief after a suicide loss, common physical, psychological and behavioral symptoms, and what you can do after a loss.
Page 2 of the resource: more self-care steps, planning ahead for milestones, and additional resources including AFSP and the 988 Suicide and Crisis Lifeline.

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ReviveHealth · Monthly newsletter

Revive Insider: October 2026

A monthly briefing for several marketing segments on new launches, benefit updates, and company updates. This edition covers the Ask Revive AI assistant, the new Innovation Hub, an upgraded Vision benefit, and awareness-month resources.

Revive Insider, October 2026 edition, page 1: the opening note and the Ask Revive announcement.
Page 2: the Innovation Hub opening in Somerville, Massachusetts, and the Vision service update.
Page 3: resources, this month in health, quote of the month, and the footer.

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